CARTOGRAPH

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Cartograph — Later-Lanes Appendix (buy / sell / trade & mystery drops)

Company: Cartograph (company id retro-games) · Date: 2026-10-01

Status: planned extension — scoped here for completeness, not part of the pilot/MVP and not requested or built now.


1. Rollout order (and why)

  1. Lane 0 — Collection + wanted list (MVP). You can't sell to someone or surprise them usefully until you know what they own and want. This is already the core product.
  2. Lane 1 — Declutter ("sell to us / list for sale"). Lowest risk: collectors already have duplicate/extra stock after scanning. No inventory risk if it starts as a referral/listing lane rather than us holding stock.
  3. Lane 2 — Buy (collection-aware store). "Shop what's missing": wanted-list-driven inventory from partner stores or our own stock.
  4. Lane 3 — Trade matching. Two collectors, matched on mutual wants. Highest trust/coordination cost; deferred until lanes 1–2 prove liquidity.
  5. Lane 4 — Physical mystery drops. Collection-aware curated boxes — the headline later lane, gated on verified collections + proven fulfillment.

This ordering puts trust and data before capital-intensive inventory.

2. Physical stock sourcing & edition/condition inventory

3. Collection-aware, no-duplicate selection

The differentiator: picks are generated against the user's verified collection and wanted list, not a random box.

4. Shipping & fulfillment (planned)

5. Returns & disputes (planned)

6. Transparent mystery-drop offer (hypothetical)

"The Blind Cart" — a monthly collection-aware mystery item:

7. One hypothetical per-order margin calc (illustrative, not an offer)

Scenario: one Blind Cart order at $39.00 + $5.00 shipping paid by buyer.

LineHypothetical cost
Inventory (picked loose cart, avg acquisition incl. intake labor)$14.00
Shipping postage (USPS Ground Advantage, ~8 oz)$4.60
Packing materials (mailer, wrap, insert)$1.10
Payment processing (2.9% + $0.30 on $44.00)$1.58
Refund/return reserve (~6% of order value)$2.64
Total cost$23.92
Contribution per order$20.08 (~45%)

Assumptions stated openly: buyer-paid shipping covers postage; no pick/pack labor priced in yet (founder-packed at this stage); marketing/CPA excluded; reserve rate is a guess until real return data exists. This math is why mystery drops come after the collection layer — the no-duplicate guarantee is what makes the price point worth paying vs. generic mystery boxes.

8. Open questions for the later lanes

Cartograph · company id retro-games · generated 2026-09-30 · internal planning doc